{"id":2067,"date":"2023-11-27T19:17:59","date_gmt":"2023-11-27T10:17:59","guid":{"rendered":"https:\/\/www.saitama-hp.com\/column\/?p=2067"},"modified":"2023-11-27T19:18:33","modified_gmt":"2023-11-27T10:18:33","slug":"%e3%83%a9%e3%83%b3%e3%83%87%e3%82%a3%e3%83%b3%e3%82%b0%e3%83%9a%e3%83%bc%e3%82%b8%e5%88%b6%e4%bd%9c%e3%82%92%e6%b4%bb%e7%94%a8%e3%81%97%e3%81%a6%e3%80%81%e5%8a%b9%e6%9e%9c%e7%9a%84%e3%81%ab%e3%82%b5","status":"publish","type":"post","link":"https:\/\/www.saitama-hp.com\/column\/?p=2067","title":{"rendered":"\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u5236\u4f5c\u3092\u6d3b\u7528\u3057\u3066\u3001\u52b9\u679c\u7684\u306b\u30b5\u30fc\u30d3\u30b9\u3084\u5546\u54c1\u3092\u8a34\u6c42\u3057\u307e\u305b\u3093\u304b\uff1f"},"content":{"rendered":"<style>\np {line-hight:1.8;margin-bottom:15px;font-size:15px;}\nsection {margin: 0 auto 40px;}\n.lead_box {margin-bottom: 30px;}\n.keiko {background:linear-gradient(transparent 60%, #ff6 60%);}\na.under {text-decoration:underline!important;}\na.under:hover {text-decoration:none!important;}\nsup {vertical-align: text-top;line-height: 1.2;font-size: 60%;}\n.subheadline {border-left: 5px solid #d3c6a7;padding-left:7px;padding-bottom: 3px;border-bottom: 1px solid #d3c6a7;margin-bottom: 10px;}\n<\/style>\n<div class=\"lead_box\">\n<p><span class=\"about_marker\" style=\"font-weight: bold;\">\u300c\u7279\u5b9a\u306e\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u5411\u3051\u3066\u3001\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306e\u8a34\u6c42\u3059\u308b\u305f\u3081\u300d<\/span>\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u3068\u3057\u3066\u3001\u300c\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8(LP)\u300d\u306e\u5236\u4f5c\u3092\u3054\u6848\u5185\u3057\u3066\u304a\u308a\u307e\u3059\u3002<br \/>\n<br 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\/>\n\u300c\u3069\u3093\u306a\u30e1\u30ea\u30c3\u30c8\u304c\u3042\u308b\u306e\uff1f\u300d\u306a\u3069\u5236\u4f5c\u4e8b\u4f8b\u3092\u53c2\u8003\u306b\u5206\u304b\u308a\u3084\u3059\u304f\u3054\u7d39\u4ecb\u3057\u3066\u304a\u308a\u307e\u3059\u3002<\/p>\n<\/div>\n<div style=\"line-height: 25pt; background: #FFFFFF; padding: 15px; border: 1px solid #F78181; margin: 20px 0 40px;\">\n<p style=\"font-size: 16px; border-bottom: 1px solid #ccc; margin-bottom: 10px;\"><b>\u76ee\u6b21<\/b><\/p>\n<ul>\n<li>1\uff0e<a class=\"under\" href=\"#sec1\">\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u3068\u306f\uff1f<\/a><\/li>\n<li>2\uff0e<a class=\"under\" href=\"#sec2\">\u30db\u30fc\u30e0\u30da\u30fc\u30b8\u3068\u30e9\u30f3\u30c7\u30a4\u30f3\u30b0\u30da\u30fc\u30b8\u306e\u9055\u3044<\/a><\/li>\n<li>3\uff0e<a class=\"under\" href=\"#sec3\">\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u306e\u30e1\u30ea\u30c3\u30c8<\/a><\/li>\n<li>4\uff0e<a class=\"under\" href=\"#sec4\">\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u306e\u6d3b\u7528\u4e8b\u4f8b<\/a><\/li>\n<\/ul>\n<\/div>\n<section id=\"sec1\">\n<h2 style=\"background-color: #e25751; padding: 5px 5px 5px 10px; color: #fff; font-size: 16px; margin-bottom: 20px;\">1\uff0e\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u3068\u306f\uff1f<\/h2>\n<p>\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u306f\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306e\u300c\u7279\u5b9a\u306e\u30b5\u30fc\u30d3\u30b9\u3084\u5546\u54c1\u306a\u3069\u3092\u8a34\u6c42\u3059\u308b\u305f\u3081\u300d\u306b\u8a2d\u8a08\u3055\u308c\u305fWEB\u30da\u30fc\u30b8\u3067\u3059\u3002LP\uff08\u30a8\u30eb\u30d4\u30fc\uff09\u3068\u547c\u3070\u308c\u308b\u3053\u3068\u3082\u591a\u304f\u3042\u308a\u307e\u3059\u3002\u3088\u304f\u30aa\u30f3\u30e9\u30a4\u30f3\u5e83\u544a\u3084\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u5171\u306b\u6d3b\u7528\u3055\u308c\u3001\u30b5\u30a4\u30c8\u8a2a\u554f\u8005\u3092\u304a\u554f\u3044\u5408\u308f\u305b\u3084\u5546\u54c1\u306e\u8cfc\u5165\u306a\u3069\u306e\u300c\u6210\u679c\u3068\u306a\u308b\u884c\u52d5\u300d\u306b\u5c0e\u304f\u3053\u3068\u304c\u76ee\u7684\u3067\u3059\u3002<br \/>\n<br \/>\nWEB\u30b5\u30a4\u30c8\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u306f1~2%\u3068\u4e00\u822c\u7684\u306b\u3044\u308f\u308c\u3066\u304a\u308a\u307e\u3059\u304c\u3001<span class=\"about_marker\" style=\"font-weight: bold;\">LP\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u306e\u5e73\u5747\u5024\u306f\u300c2~3%\u300d<\/span>\u203b<sup>1<\/sup>\u3068\u6bd4\u8f03\u7684\u591a\u304f\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u306b\u3064\u306a\u3052\u308b\u3053\u3068\u304c\u671f\u5f85\u3067\u304d\u307e\u3059\u3002<br \/>\n\u203b<sup>1<\/sup>\u53c2\u8003\uff1a<a class=\"under\" href=\"https:\/\/www.wordstream.com\/blog\/ws\/2016\/02\/29\/google-adwords-industry-benchmarks\" target=\"_blank\" rel=\"noopener\">https:\/\/www.wordstream.com\/blog\/ws\/2016\/02\/29\/google-adwords-industry-benchmarks<\/a><\/p>\n<p style=\"margin-top: 20px;\">\n<\/section>\n<section id=\"sec2\">\n<h2 style=\"background-color: #e25751; padding: 5px 5px 5px 10px; color: #fff; font-size: 16px; margin-bottom: 20px;\">2\uff0e\u30db\u30fc\u30e0\u30da\u30fc\u30b8\u3068\u30e9\u30f3\u30c7\u30a4\u30f3\u30b0\u30da\u30fc\u30b8\u306e\u9055\u3044<\/h2>\n<p>\u30db\u30fc\u30e0\u30da\u30fc\u30b8\u3068\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u306f\u3001\u300c\u76ee\u7684\u300d\u304c\u5927\u304d\u304f\u7570\u306a\u308a\u307e\u3059\u3002<br \/>\n\u30db\u30fc\u30e0\u30da\u30fc\u30b8\u306f\u4f1a\u793e\u3084\u7d44\u7e54\u5168\u4f53\u3092\u4e8b\u696d\u3084\u30b5\u30fc\u30d3\u30b9\u3001\u4f1a\u793e\u60c5\u5831\u7b49\u306e\u60c5\u5831\u30fb\u30d6\u30e9\u30f3\u30c9\u3092\u4f1d\u3048\u308b\u305f\u3081\u306b\u30b5\u30a4\u30c8\u3092\u8a2d\u8a08\u3059\u308b\u3053\u3068\u304c\u591a\u304f\u3042\u308a\u307e\u3059\u3002<br \/>\n\u305d\u308c\u306b\u5bfe\u3057\u3001\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u306f<span class=\"about_marker\" style=\"font-weight: bold;\">\u304a\u554f\u3044\u5408\u308f\u305b\u3084\u5546\u54c1\u306e\u8cfc\u5165\u306a\u3069\u306e\u6210\u679c\u3068\u306a\u308b\u884c\u52d5<\/span>\u306b\u5c0e\u304f\u3053\u3068\u304c\u76ee\u7684\u3067\u3001\u5e83\u544a\u3068\u3042\u308f\u305b\u3066\u65bd\u7b56\u3092\u884c\u3063\u3066\u3044\u304f\u3053\u3068\u304c\u591a\u304f\u3042\u308a\u307e\u3059\u3002<\/p>\n<p style=\"margin-top: 20px;\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.saitama-hp.com\/column\/wp-content\/uploads\/2023\/11\/\u56f33-1.png\" alt=\"\" width=\"530\" height=\"288\" class=\"alignright size-full wp-image-2124\" srcset=\"https:\/\/www.saitama-hp.com\/column\/wp-content\/uploads\/2023\/11\/\u56f33-1.png 530w, https:\/\/www.saitama-hp.com\/column\/wp-content\/uploads\/2023\/11\/\u56f33-1-300x163.png 300w\" sizes=\"(max-width: 530px) 100vw, 530px\" \/><\/p>\n<\/section>\n<section id=\"sec3\">\n<h2 style=\"background-color: #e25751; padding: 5px 5px 5px 10px; color: #fff; font-size: 16px; margin-bottom: 20px;\">3\uff0e\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u306e\u30e1\u30ea\u30c3\u30c8<\/h2>\n<p>\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u306f\u30e1\u30ea\u30c3\u30c8\u304c3\u3064\u3042\u308a\u307e\u3059\u3002<\/p>\n<p class=\"subheadline\">1\uff0e\u7279\u5b9a\u306e\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306b\u7d5e\u3063\u3066\u8a34\u6c42\u304c\u3067\u304d\u308b<\/p>\n<p>\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u306f\u3001\u30cd\u30c3\u30c8\u5e83\u544a\u3068\u5171\u306b\u904b\u7528\u3055\u308c\u308b\u3053\u3068\u304c\u591a\u304f\u3054\u3056\u3044\u307e\u3059\u3002<br \/>\n\u305d\u306e\u305f\u3081\u3001\u5e83\u544a\u3067\u30bf\u30fc\u30b2\u30c3\u30c8\u3084\u30cb\u30fc\u30ba\u3092\u7d5e\u3063\u3066\u8a34\u6c42\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u3001\u7279\u5b9a\u306e\u30bf\u30fc\u30b2\u30c3\u30c8\u306e\u307f\u306b\u30a2\u30d7\u30ed\u30fc\u30c1\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<p class=\"subheadline\">2\uff0e\u30da\u30fc\u30b8\u79fb\u52d5\u306b\u3088\u308b\u8a2a\u554f\u8005\u306e\u96e2\u8131\u304c\u5c11\u306a\u3044<\/p>\n<p>\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u306f\u57fa\u672c\u7684\u306b1\u30da\u30fc\u30b8\u306b\u4f1d\u3048\u305f\u3044\u5185\u5bb9\u3092\u307e\u3068\u3081\u307e\u3059\u3002<br \/>\n\u305d\u306e\u305f\u3081\u30e6\u30fc\u30b6\u30fc\u306e\u30da\u30fc\u30b8\u79fb\u52d5\u304c\u306a\u304f\u3001\u9014\u4e2d\u3067\u96e2\u8131\u3057\u3066\u3057\u307e\u3046\u3053\u3068\u3092\u9632\u3050\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<p class=\"subheadline\">3\uff0e\u7406\u60f3\u7684\u306a\u6d41\u308c\u3067\u8a2a\u554f\u8005\u306b\u60c5\u5831\u3092\u63d0\u793a\u3067\u304d\u308b<\/p>\n<p>\u55b6\u696d\u30c8\u30fc\u30af\u3068\u540c\u69d8\u306b\u3001\u30b5\u30a4\u30c8\u3092\u898b\u308b\u969b\u3082\u304a\u5ba2\u69d8\u306b\u60c5\u5831\u3092\u63d0\u4f9b\u3057\u305f\u3044\u300c\u9806\u756a\u300d\u304c\u3042\u308b\u304b\u3068\u601d\u3044\u307e\u3059\u3002<br \/>\n\u305f\u3060\u3001\u901a\u5e38\u306e\u30db\u30fc\u30e0\u30da\u30fc\u30b8\u3060\u3068\u30e6\u30fc\u30b6\u30fc\u304c\u3069\u306e\u30da\u30fc\u30b8\u304b\u3089\u898b\u59cb\u3081\u308b\u306e\u304b\u6307\u5b9a\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u305b\u3093\u3002<br \/>\n\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u306f\u3001\u7e26\u30b9\u30af\u30ed\u30fc\u30eb\u3067\u4f1d\u3048\u305f\u3044\u60c5\u5831\u3092\u4f1d\u3048\u305f\u3044\u9806\u756a\u3067\u63b2\u8f09\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u305f\u3081\u3001\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u7406\u60f3\u7684\u306a\u9806\u756a\u3067\u7d39\u4ecb\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<\/section>\n<section id=\"sec4\">\n<h2 style=\"background-color: #e25751; padding: 5px 5px 5px 10px; color: #fff; font-size: 16px; margin-bottom: 20px;\">4\uff0e\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u306e\u6d3b\u7528\u4e8b\u4f8b<\/h2>\n<p>\u5b9f\u969b\u306b\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u3092\u5c0e\u5165\u3044\u305f\u3060\u3044\u305f\u304a\u5ba2\u69d8\u306e\u4e8b\u4f8b\u3092\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<p>\u25cf\u57fc\u7389\u5857\u88c520\uff08\u57fc\u7389\u306c\u308a\u304b\u3048\u5857\u88c5\u69d8\uff09<br \/>\n\u57fc\u7389\u770c\u3055\u3044\u305f\u307e\u5e02\u306b\u3042\u308b\u5857\u88c5\u4f1a\u793e\u69d8\u306e\u65b0\u3057\u3044\u5916\u58c1\u5857\u88c5\u30b5\u30fc\u30d3\u30b9\u300c\u57fc\u7389\u5857\u88c520\u300d\u306e\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u30da\u30fc\u30b8\u3092\u4f5c\u6210\u3055\u305b\u3066\u3044\u305f\u3060\u304d\u307e\u3057\u305f\u3002<br \/>\n\u65b0\u6642\u4ee3\u306e\u5857\u6599\u3067\u3042\u308b\u300cKF20\u307b\u305f\u308b\u300d\u3092\u4f7f\u7528\u3057\u3066\u3044\u308b\u3053\u3068\u3068\u3001\u696d\u754c\u521d\u3068\u306a\u308b\u30b5\u30fc\u30d3\u30b9\u5185\u5bb9\u3092\u6574\u7406\u3057\u3066\u30a2\u30d4\u30fc\u30eb\u3057\u3066\u3044\u307e\u3059\u3002<br \/>\n\u30b5\u30fc\u30d3\u30b9\u306e\u6d41\u308c\u3084\u65bd\u5de5\u4e8b\u4f8b\u3082\u63b2\u8f09\u3057<span class=\"about_marker\" style=\"font-weight: bold;\">\u304a\u554f\u3044\u5408\u308f\u305b\u306b\u7e4b\u304c\u308b\u3053\u3068<\/span>\u3092\u7b2c\u4e00\u306b\u4f5c\u6210\u3044\u305f\u3057\u307e\u3057\u305f\u3002<\/p>\n<p>\u307e\u305f\u3001<strong><a href=\"https:\/\/www.saitama-hp.com\/support\/\"><span class=\"about_marker\" style=\"font-weight: bold;\">\u4fdd\u5b88\u30b5\u30dd\u30fc\u30c8\u300c\u96c6\u5ba2\u91cd\u8996\u30d7\u30e9\u30f3\u300d<\/span><\/a><\/strong>\u306b\u3082\u3054\u52a0\u5165\u3044\u305f\u3060\u304d\u3001\u30b5\u30a4\u30c8\u4fee\u6b63\u3068\u5171\u306b\u300c\u30ea\u30b9\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u300d\u306e\u904b\u7528\u3082\u884c\u3063\u3066\u304a\u308a\u307e\u3059\u3002<\/p>\n<p style=\"margin-top: 20px;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-full wp-image-2089\" src=\"https:\/\/www.saitama-hp.com\/column\/wp-content\/uploads\/2023\/11\/\u56f32.png\" alt=\"\" width=\"618\" height=\"750\" srcset=\"https:\/\/www.saitama-hp.com\/column\/wp-content\/uploads\/2023\/11\/\u56f32.png 618w, https:\/\/www.saitama-hp.com\/column\/wp-content\/uploads\/2023\/11\/\u56f32-247x300.png 247w\" sizes=\"(max-width: 618px) 100vw, 618px\" \/><\/p>\n<p style=\"margin-top: 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